Vietnam Online Marketing Forum

Vietnam Online Marketing Forum

Booking in Ha Noi Booking in HCM

Vietnam Online Marketing Forum | VOMF 2018

VOMF 2018 - August 15th in Ho Chi Minh City and August 17th in Hanoi

Vietnam Online Marketing Forum – VOMF is an online marketing event held at a national scale. 2018 marks the fifth year the event is organized in Vietnam.The Forum gathers online marketing businesses together with organizations, enterprises and individuals that use the services.

Last year, VOMF 2017 was highly appreciated by many businesses and individuals operating in the online marketing market. Continuing its success, in August 2018 VECOM will organize VOMF 2018 in two Vietnam e-commerce centers: Ho Chi Minh City on 15th and on Hanoi 17th.

The Forum offers a great chance for online marketing companies to introduce their capabilities and products, and for online marketing service users to grasp new and effective marketing solutions that can help with their businesses.

Objectives:

Attract over 500 organizations whose business closely related to online markting, including more than 50 online marketing service providers.

Exchange information, set a guideline on solutions and cooperation opportunities in online marketing.

Support e-commerce enterprises to draw an appropriate online marketing strategy and enhance its effectiveness.

Enlarge the online marketing market, raising market shares of domestic enterprises.

Target participants:

Online marketing companies, online business companies, communication agencies, e-commerce businesses, delivery businesses, travel businesses, banks, real estate enterprises and whoever has interest in online marketing.

 

<center>Session 1: Overview of Online Marketing</center>

Session 1: Overview of Online Marketing

Marketing market data and information

<center>Session 2: Blockchain and AI with Online Marketing</center>

Session 2: Blockchain and AI with Online Marketing

New marketing trends in the world

<center>Session 3: Data-driven Marketing</center>

Session 3: Data-driven Marketing

Application of customer data driven marketing

<center>Session 4: Effective Online Marketing and Keys to Crisis Communication</center>

Session 4: Effective Online Marketing and Keys to Crisis Communication

Sharing effective online marketing channels and Experiences in crisis communication

Agenda

  • 08:30 - 08:35

    OPENING

    Representative of VECOM
  • 08:35

    SESSION 1: MARKETING OVERVIEW

  • 08:35 - 08:55

    Principles of Understanding Customers

    Representatives from Nielsen, Google, Facebook
  • 08:55 - 09:15

    New Marketing Trends in the World

    Representatives form comScore, Adtima, eMarketer
  • 09:15 - 10:15

    Interactive Panel

    Representatives from Nielsen, Google, comScore, Facebook, eMarketer, Adtima, Ogilvy...
  • 10:15 - 10:30

    Short Break

    All participants
  • 10:45

    SESSION 2: BLOCKCHAIN AND AI WITH ONLINE MARKETING

  • 10:45 - 11:00

    Application of Machine Learning in Online Marketing

    Representatives of CMC Telecom, Sunhouse, Foody, Adayroi, Adflex...
  • 11:00 - 11:15

    Application of Artificial Intelligence in Online Marketing

    Representatives of Zalo Business, Lazada...
  • 11:15 - 11:30

    Exploiting the Chatbot

    Representatives of Criteo, Achain, Sendo, PTI...
  • 11:30 - 12:00

    Interactive Panel

    Representatives of Interspace, Criteo, Thegioididong, Hotdeal, Lazada, Tiki, Sendo, PTI, Verisign, PA Vietnam....
  • 12:00

    Lunch Break

    All audience
  • 13:30

    SESSION 3: DATA-DRIVEN MARKETING

  • 13:30 - 13:45

    Application of Data-Driven Marketing to engage customers

    Representatives of Google, Coc Coc
  • 13:45 - 14:00

    Selling through Livestream - Keys to succeed

    Representative of Facebook, Hieu Orion
  • 14:00 - 14:15

    Positive effect of user analysis to conversion ratio

    Representatives of SapoX, Tiki, Smartly, MoMo
  • 14:15 - 15:15

    Interactive Panel

    Zalo-VNG, Payoneer, Cốc Cốc, Bibo Mart, MoMo, SapoX, Matbao, Sunhouse, Foody, Vietnammwork...
  • 15:15

    SESSION 4: EFFECTIVE ONLINE MARKETING. KEYS TO CRISIS COMMUNICATION

  • 15:15 - 15:30

    Effective Marketing Planning

    Representatives of Mastercard, Oppo, Timo, Vivo smartphone, Xiaomi
  • 15:30 - 15:50

    Brand Communication and Crisis Communication Lessons

    Representatives of MicroAds, CEO Plato, Admicro
  • 15:50 - 16:10

    Analyze and Understand Customers

    Representatives of Lotte, Time Universal, Vinaphone, Prudential, Rang Dong
  • 16:10 - 17:00

    Interactive Panel

    Representatives of Mastercard, Oppo, Timo, Prudential, MoMo, Xiaomi, Vinamilk, Time Universal, Vinaphone, AQUAFINA, MicroAds
  • 17:00 - 17:20

    Lucky Draw

    All participants
  • 17:20

    CLOSING

    Representative of VECOM

Deputations

2500

Enterprises

700

Speakers

35

Follows

100000

Speakers

Mr. Nguyen Thanh Hung

Mr. Nguyen Thanh Hung

Chairman, VECOM

Mrs. Nguyen Thi Thu Thuy

Mrs. Nguyen Thi Thu Thuy

Senior Manager, Nielsen Viet Nam

Mr. Nguyen Anh Hung

Mr. Nguyen Anh Hung

Business Lead, Google Ecommerce

Mr. Nguyen Ngoc Dung

Mr. Nguyen Ngoc Dung

Vice Chairman, VECOM

Mr. Pham Anh Tuan

Mr. Pham Anh Tuan

Deputy Director, VinaPhone

Mr. Nguyen Duc Dung

Mr. Nguyen Duc Dung

Head of Cloud Department, CMC Telecom

Mr. Lior Illouz

Mr. Lior Illouz

Strategic Partnership Manager, Workplace by Facebook

Mr. Tuan Ha

Mr. Tuan Ha

Director, Vinalink

Mr. Rahul Gupta

Mr. Rahul Gupta

Business Development Manager, MicroAd

Mr. Tran Trong Tuyen

Mr. Tran Trong Tuyen

CEO, Bizweb

Mrs. Nguyen Thi Tra My

Mrs. Nguyen Thi Tra My

Product Marketing Lead, Zalo Ads

Mr. Nguyen Ky Minh

Mr. Nguyen Ky Minh

VECITA, MOIT

Mrs. Le Kim Quy

Mrs. Le Kim Quy

Representative, comScore Viet Nam

Organizer

Sponsor

Gold Sponsor

Silver Sponsor

Bronze Sponsor

Partners

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